Want a Chocolate Fling?
July 20, 2009
There's a new candy bar in town! And, she's looking for some steamy romance...
I'm talking about the new Fling bar, the first new candybar brand from Mars in more than 20 years, which proclaims to be "naughty, but not that naughty."
OK, before I get into the steamy details, let me back up a bit. First of all, Fling may not actually be in your town yet. She's been let loose, and is running wild in California, but those of us in other states cannot yet run to the grocery store and expect to see it on the shelves.
When the staff at Chocolate University Online learned about it, we knew we'd have to try it and report on it. Fortunately Jeff found a website (www.flingchocolate.com) that would ship to our door.
Each individual candy bar, affectionately known as a finger, is only 80 calories. So if you can stop with just one your diet may remain intact. If you cannot stop with one, then the bar isn't naughty, but you might be. Nothing a little extra exercise can't cure though!
There are three flavors; dark chocolate, milk chocolate, and hazelnut. The packaging describes them as "delicate truffle on a subtle crisp layer enrobed in shimmering chocolate."
Let's first look at some of my general thoughts, then I'll further comment on each flavor independently.
Overall the Fling bars are a tasty snack. The sweetness, the richness, and even the crunch are satisfying. As a chocolate lover I found the chocolate impact to be a bit weaker than I would have liked. I wanted more of a lingering chocolate flavor, prefering that over the lingering sweetness.
The chocolate covering each bar, as well as the truffle filling are quite smooth, a nice mouth feel. Contributing to the smoothness is a low melt point. These bars readily melt in your fingers so I'd recommend keeping each bar in the foil as you eat it.
I also found that the crunchy meringue, unlike a cookie, tended to get stuck in my teeth. That helps extend the lasting sweetness so you might actually consider that good news. For me it was kind of annoying.
Now let's look at the specific flavors:
Milk Chocolate
The chocolate flavor is present but it has low impact and fades quickly. The lingering sweetness is reminiscent of honey.
This bar does not satisfy my need for chocolate flavor complexity. I would suggest that it is best to satisfy a quick sugar fix that tastes like chocolate.
Dark Chocolate
The packaging mentioned shimmering chocolate. This was more noticeable on the dark chocolate bar, which really did have a shimmer or even sparkle to it. Also more noticeable was the chocolate impact. Compared to the other two flavors this one makes a chocolate statement.
Again, this bar is soft, smooth, even creamy. There is a certain butteriness in the flavor that lingers a bit longer than expected. A bitter note also lingers. That is good since it reinforces the dark chocolate flavor that this bar is supposed to have.
Hazelnut
I love the hazelnut flavor so I am biased toward this particular finger. Although it uses hazelnut flavor, as opposed to actual hazelnut, it still has a good nuttiness and the hazelnut seems to cut the sweetness. (Jeff disagrees with me on this point as he thinks this is the sweetest tasting of the three bars.)
There are hints of coffee flavors, but barely any chocolate impact in this bar. So again I think it really needs more chocolate flavor to satisfy a chocolate urge. Yet this one is my favorite of the three simply because it doesn't seem quite as sweet.
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