Recently, a breakfast survey was conducted to group of www.foodchannel.com subscribers.  The purpose?  To discover trends and habits of today’s busy breakfast eaters.

Here are Breakfast Trends for 2011:

Go Oatmeal!
- Oatmeal is making a come-back, and is the number one breakfast food trend for this year.

Go Chocolate!
- Chocolate for breakfast is currently ranked #2 and is eaten in some form as an ingredient in very unique breakfast foods and beverages.  It isn’t just cereals that have chocolate in them, it now trendy to include items like chocolate tea, chocolate Belgian waffles, chocolate French toast, and chocolate breakfast tacos.  Chocolate is promoted as having health benefits so look out for waves of new items coming in!

Go Pizza?
- hot pizza in the morning?  Yep - this new trend is predicted to be one of the hottest on the menu!

According to the survey, 95 percent see breakfast as the most important meal of day.

66% eat breakfast everyday at home, and nearly 25% eat breakfast at work. 

One interesting trend is the Two-Step breakfast.  Step one is having coffee at home, and step two is eating breakfast either on the way to work or at work.

I must be the three step breakfast eater; coffee at home, coffee in the car, coffee at work.  All I gotta do now is add chocolate to the mix, and I’m in a category all my own!

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Bryn Kirk

Course Facilitator at Chocolate University Online

Bryn worked for nearly 10 years in a research and product development for Ambrosia Chocolate Company in Milwaukee, Wisconsin. Now she develops all of the CUO lessons and coaches the members of the Primal Chocolate Club.

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